Built by a contractor, for contractors

The employee you
never have to hire.

FirstText automatically follows up with every lead within 2 minutes, qualifies them, and books the site visit — day or night. No salary. No sick days. No training.

Book a free 15-min demo See how it works
30-day money back guarantee · No contracts · Setup in 48 hours
9:02 AMFirstText
FT
FirstText Bot
Texting your leads
Hey Marcus! Just saw your message — still thinking about turf for your backyard?
9:02 AM · 2 min after form submit
Yeah definitely, been meaning to call
9:04 AM
We do free on-site estimates — what does your week look like?
9:04 AM
Thursday works
9:05 AM
🔥 Hot lead — Marcus T. booked a site visit Thu. Backyard ~1,200sqft. Call: (843) 555-0192
2 min
Average first reply
80%
Leads who reply back
3x
More site visits booked
$0
No staff needed
How it works
From form submit
to booked visit
Every lead gets a real text from a real number within 2 minutes. FirstText qualifies them, books the visit, and alerts you when it's time to call.
1
Lead fills out your form
Doesn't matter if it's 2pm Tuesday or 11pm Sunday — FirstText catches every single submission.
2
They get a text within 2 minutes
Casual, friendly — like a real person. Quiet hours respected: after 8pm holds until 8am sharp.
3
FirstText qualifies the lead
Job type, rough size, timeline, location — one question at a time. Then tries to book the site visit directly.
4
You get a text alert
Name, number, job details. They're warm, qualified, and expecting your call. You just close.
Form submitted · 11:47pm
Hey Sarah! Just saw your message to the team — still thinking about turf for your place?
Yes! Been waiting to hear back
Awesome — what kind of project? Backyard, front yard, dog area?
Built for trades
If you get leads
from a website, this is for you
🏠
Synthetic turf
Residential & commercial installs. Leads go cold overnight if nobody follows up.
Avg job: $8–25k
🔨
Roofing
Storm season means hundreds of leads in days. Speed wins every time.
Avg job: $10–30k
❄️
HVAC
Seasonal rush leaves leads on the table. Capture them all, even the midnight emergencies.
Avg job: $5–15k
🌊
Pool & spa
High-ticket, long sales cycle. First follow-up sets the tone for the whole deal.
Avg job: $40–100k
🪵
Fence & deck
Three quotes, first to respond usually wins. FirstText gets you there first.
Avg job: $5–20k
🏗️
Remodeling
Kitchen, bath, whole-home. Leads from Houzz and your site need instant attention.
Avg job: $20–80k
"First week we booked 3 site visits that would've gone cold. I didn't even know I was losing leads every weekend."
FL
ForeverLawn of Charleston
Synthetic turf installer · Charleston, SC
Pricing
One closed job pays
for a full year
Two plans. No contracts. Setup in 48 hours.
Growth
$297
/month + $299 setup
✓Automatic lead follow-up
✓3-touch follow-up sequence
✓Quiet hours enforced
✓Hot + warm owner alerts
✓Lead dashboard
✓Google review requests
✓Monthly performance report
✓Up to 300 leads/mo
✓Email support
Book a demo
Most popular
Pro
$497
/month + $499 setup
✓Everything in Growth
✓Estimate follow-up sequence
✓Job photo collection
✓Owner conversation takeover
✓Direct calendar booking
✓Referral request automation
✓Unlimited leads
✓Monthly strategy call
Book a demo
30-day money back guarantee on all plans. If it doesn't pay for itself, we'll refund every penny.
Questions
The stuff contractors
actually ask us
Does it sound like a robot? +
No — and that's the whole point. FirstText is trained to text like a real person on your team. Casual, friendly, no corporate speak. We've had leads reply "thanks man!" thinking they were talking to a real employee.
What if a lead asks a question I need to answer? +
FirstText handles the most common questions automatically (cost estimates, timeline, products). For anything outside its lane, it says "great question — let me have someone from the team follow up on that" and immediately alerts you. You never miss a hot question.
Will it text people at 2am? +
Never. Quiet hours are 8pm to 8am, built in and non-negotiable. Leads that come in overnight queue automatically and go out at 8am sharp. Your brand stays professional.
How long does setup take? +
48 hours from when you sign up. We handle the whole setup — connecting your website form, configuring FirstText for your business, testing the full flow. You don't touch a single line of code.
What if I want to cancel? +
No contracts, no cancellation fees. Cancel anytime from your dashboard. We also have a 30-day money back guarantee — if it doesn't pay for itself in the first month, you get a full refund.
Does it work with my current website? +
Yes — it connects to any contact form on any website. WordPress, Wix, Squarespace, custom sites. If your form captures a name and phone number, FirstText can work with it.
Get in touch
Have a question?
We'd love to hear from you.
Not ready to book a demo yet or just want to ask something first — send us a message and we'll get back to you within a few hours.
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Hire your best employee
for $297 a month.
Never misses a lead. Never calls in sick. Never needs training. Book a free 15-minute demo and watch it work live on your phone.
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